Ntaria Supermarket Success

Hermannsburg, also known as Ntaria, is a community lying in the traditional lands of the Western Arrarnta people. Situated in the scenic MacDonnell Ranges, tourists today are welcomed to its historic precinct, with church buildings, tearoom, and art gallery.

After staff and management changes in 2021, the local owners of Ntaria Supermarket decided to strengthen and stabilise their business by approaching Outback Stores.

Upgrades soon started on the Ntaria Supermarket, with new refrigerators, a new computer system, a greater selection of fruit and vegetables, and more household items and appliances offered. Soon afterwards came refreshed paint for the interior and exterior walls and new flooring.

The adjacent cafe is now a separate business providing takeaway food and a small range of groceries, allowing the community to stock up on supplies until 7 pm, even on weekends.

Nicholas Williams is the chairperson of Kasey Pty Ltd, the local company that owns the store, takeaway cafe and campground.

As directors, we have a better understanding of how the business is doing.

– Nicholas Williams

After three years working with Outback Stores, Nicholas says, “as directors we have a better understanding of how the business is doing.” He appreciates the transparency of working with Outback Stores, thanks to its stock control, accounting services, and regular meetings.

Nicholas has also seen his staff grow in confidence and capability due to the certified retail training available to all store employees, saying “on-the-job training is best for our people.” Over the past three years, four local store team members have completed certified training.

This story was first published in the Outback Stores Annual Report 2023-2024.